designingjoe - october 2010

I'd like to welcome you to the October 2010 issue of the DESIGNINGJOE monthly newsletter. (click here for archives)

Good Design = Good Business.

DESIGNINGJOE specializes in:
• web design
• logo design
• graphic design
• corporate branding

So ask yourself:
How do you want to be seen?
DESIGNINGJOE can create the answer.
phone: 347.249.1690

inanerant

How come we pay for TV whether we watch it or not? Would we pay for electricity we didn't use? Phone calls we didn't make? No! But if we go on vacation for 2 weeks, we still pay full price for something we didn't use.

I understand that there needs to be a monthly service charge to maintain the lines to the home and so on, but if the TV is not being watched, we shouldn't have to pay for it.

Parents would be much less apt to let kids rot in front of the TV if it was billed like electricity.

Just a thought.

 

designingjoe's cover for cornell cooperative extension's education programs for youth magazine

MONTHLYSAMPLE

This is a cover I designed for Cornell Cooperative Extension's Educational Programs for Youth brochure.






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DESIGNINGtip - AQ vs UV Coating

AQ (Aqueous Coating) is a water based finish that helps protect and coat a job as it's being printed. This coating is quick drying and allows for a fast turnaround time. It is also recyclable and environmentally safe.

Aqueous coating can be printed on - ideal for postcards!


UV (Ultraviolet Coating) is a clear liquid spread over the paper like ink and then cured instantly with ultraviolet light. UV coating gives more protection and sheen than either varnish or aqueous coating. Since it is cured with light and not heat, no solvents enter the atmosphere. This coating is the "laminate style" coating that you see on ultra high gloss magazine covers. It is a second process which takes place after the run has been printed, though prior to it being cut. The turnaround for UV and UV1 is 72 hours due to the drying process.

UV coating is not recommended for postcards as most inks will not adhere to the finish.

Like it...or not